Fundraising can mean different things to different people but we believe it is about persuading individuals and organisations to make a gift of money to your cause. This gift is a voluntary donation for which the donor receives little or no tangible benefit or reward.
and fundraising are two sides of the same coin - giving is in
response to a fundraising 'ask'.
In this section you will find out how to fundraise and 'make a better
ask', some key facts
about fundraising and the opportunity to explore practical
tools and resources to maximise your success.
Fundraising should not simply be about generating
the funding needed to survive from this year through to the
next, fundraising is also about creating a viable and stable
organisation, which is able to sustain itself into the future.